Tag:
Tennis
Dominique Olivier
Get rich or dope tryin’ – business lessons from Lance Armstrong
Some people will do absolutely anything to win. In some instances, we call that determination. In others, we call it greed. Just how blurry is the line between those two things? Take a lesson from the most tested athlete in the world: Lance Armstrong.
Dominique Olivier
Novak Djokovic: pyramid-powered?
In a classic case of selling the sizzle rather than the steak, one man in Bosnia has created quite the brand around a group of "pyramids" - or conveniently shaped hills. Then again, Novak Djokovic seems to believe in their power - and that's good for business. Dominique Olivier tells the story.